David Beckham has signed with Samsung to be their global brand ambassador. This is in regards to the company's title of "Worldwide Olympic Partner for Wireless Communications Equipment of the London 2012 Olympic Games".The signing was held in London on April 28th at the Savoy Hotel and David attended along with Samsung's Vice President and Head of Worldwide Sports Marketing Gyehyun Kwon.
Kwon spoke very highly of David saying: "David has been actively taking part in a number of initiatives to help young people around the world to enjoy a better life, while Samsung’s London 2012 marketing campaign will also place great importance on the value of engaging youth. And to this end, we’re delighted that David will be supporting our goal to extend the Olympic Games spectator experience to fans throughout the world using our leading smart mobile technology.”
source: annalyn.net
